Unilever Partners for Growth 2009 - Independent & fair advice, compiled by Unilever’s category experts for Irish convenience retailers

  CATEGORY ADVICE ›   POT SNACKS | SOUP | TEA

Category Advice

Pot Snacks

In spite of many families aiming to sit down around to enjoy a meal around the table with the family, the fact is that, during the day in particular, many people are forced to eat 'on the hoof'. Pot Snacks provide a hot and tasty alternative to sandwiches, and can provide retailers with the perfect opportunity to boost their sales (Category worth €2m and growing at +5.7%!1), as they are often bought with a drink or crisps and maybe a paper or magazine. So, where’s the perfect place to position your Pot Snacks?

To find out how other retailers have benefited from the advice click here

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What do shoppers want?

Its great when stores have a hot water machine or kettle, which means I can eat my snack straight away! Ross Jones, Dublin

If my favourite Pot Snack is not on the shelf, I wouldn't buy anything. Might even go elsewhere. Jason Ward, Wicklow

SI often find myself buying a Pot Snack despite not having planned too, its strange, when I see them in store I suddenly get hungry! Ciaran Lynch, Dublin

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